SpikeTV Meet man’s new best friend… Spike TV! This is the “First Network for Men” dedicated to delivering the modern man programming that addresses his lifestyle interests, such as: sports entertainment, blockbuster movies, popular franchises, and innovative originals. Men are searching for a network to call home and Spike TV - a top 10 network in prime time with 61% male viewership - is that destination! Spike TV creates an ideal environment to keep men satisfied and coming back for more.

Age 18-34 36.3% 35-54 38.0% 55+ 25.7% Gender Men 64.0% Women 36.0% Education Attended College 29.8% College Grad + 16.1% Household Income $30K – $49,999 23.8% $50K – $74,999 21.9% $75K + 27.0% Home Ownership Own Home 72.6% Rent Home 26.2% Presence of Children 1 + Child inHousehold 41.6% Median Age 42.0 years Median Household Income $49K Source: 2003 Doublebase Mediamark Research Inc.